Content
- On-mountain photography
- Wildlife and stewardship
- Aurora and weather
- Events and social
- Destination storytelling
- Fast editorial delivery
Resume
Travis Rousseau
Mountain photographer + destination web systems
Lake Louise, AB · travis@rousseau.tv · 403-690-SNOW
Media, systems, and operations context.
Systems
- Astro publishing
- Typed content models
- Read-only data surfaces
- Forecast displays
- Map previews
- Search indexing
Operations
- Resort workflows
- Transportation systems
- Guest-facing context
- Patrol field experience
- Scope and approvals
- Clear documentation
Selected experience.
Content Creator (Contributor)
Lake Louise Ski Resort
Winter 2015-16 to Present
Long-term contributor with hundreds of images used over the decade. Specialties include wildlife, action sports, northern lights, atmospheric conditions, and reliable on-spec delivery for web/design.
Transportation (Driver)
Lake Louise Ski Resort
Nov 2023 to Present
Safely operate guest transport while continuing to capture and deliver content for resort marketing, including conditions, events, wildlife, and action. Coordinate with operations for timely context and content relevance.
Sales & Marketing (Content Coordinator)
Lake Louise Ski Resort
Nov 2022 to Nov 2023
Produced on-mountain photo/video for website, social, and campaigns. Assisted live posting, UGC curation, community engagement, same-day event coverage, and asset organization.
SkiBig3 Ambassador
SkiBig3
2018 to 2020
Represented destination brands, created destination content, engaged communities, and collaborated on campaign assets and social strategy.
Selected proof
- 50+ documented public-use placements as of Fall 2025: website, signage, advertising, newsletters, trail maps, and dining pages.
- Hundreds of images used by the resort across a decade of contribution.
- Range that covers action, wildlife, aurora, events, dining, facilities, and visitor information.
"It all started with a day of taking photos with you... that was the beginning."
Collaboration highlights
- Almost a decade collaborating with resort web teams to deliver optimized, properly formatted assets on deadline.
- Almost a decade collaborating with designers and graphic artists on print, collateral, advertising, and public campaigns.
- Worked with professional skiers and snowboarders, with enough field ability to capture at their pace and on expert terrain.
- Experienced in live posting, UGC curation, community engagement, ambassador/media hosting, direction, safety, logistics, and deliverables.
Additional resort context
- Additional resort roles: Pro Ski Patrol, Snowmaking, Marketing, Transportation, Parking, and Housing.
- Assisted teams: Trail Crew, Utilities, Guest Services, and Group Sales.
- Systems and asset organization: MtnOS across Transportation, Guest Services, and Group Sales; Adobe Experience Manager; Immich tagging and organization.